TikTok is introducing a updated setting that enables them to reduce the quantity of artificial intelligence-produced media appearing in their timelines. This initiative comes as the company disclosed that it presently contains in excess of 1 bn content made with AI.
Pilot Phase and Launch
The new functionality is undergoing trials over the following weeks before a widespread launch. This development coincides with a increase in AI-generated material, driven by recent AI video creators.
AI Proliferation Online
Recent reports that approximately a tenth of the quickest rising content creators on another major platform exclusively feature content made by AI. A significant portion of this content is considered “AI slop”, a label for poor-quality, bulk-generated content that is typically absurd or dreamlike.
Based on user feedback that numerous viewers appreciate content produced via AI tools, including computer-generated images to educational videos, and we intend to give people the power to adjust the amount of that, according to their own preferences,” said a spokesperson.
Scale of AI Content
The platform disclosed that there are presently over a billion videos on its service identified as AI-generated. Collectively, over 100 million media items are uploaded to the service daily, making clips made by AI a minor portion of its overall inventory.
Customizing Your Feed
Users will be able to limit or boost the volume of AI-generated videos they see by using the topic control setting in the app and picking AI-made media. Additional categories that are already be controlled under the setting include news, style, aesthetics, and dance.
Platform Guidelines
The platform’s policies require users to label lifelike AI-made content, and it forbids dangerous deepfakes of public figures or critical incidents. Any authentic-looking AI-generated clip that is unmarked can be taken down under its community policies.
Additionally, the app will from now on attach an “AI-made” tag to content produced via its built-in AI features, or detected by an collaborative effort for recognizing artificial media. This measure is intended to deter users from attempting to circumvent the labeling process.
Educational Initiatives
The company is also establishing a two million dollar AI literacy fund for experts and organizations to develop learning resources about ethical AI use. This project will benefit non-profit groups specializing in teaching computer science.
Content Safety Approach
TikTok has supported its safety measures, during controversy over proposals to make redundant hundreds of review team members in Britain. It is set to cut 439 jobs in its user protection team in London, with labor groups and online safety experts expressing worry that humans are being replaced by AI moderation.
A company official clarified that staff-based oversight would continue to be important, but automated tools can shield workers by removing the most harmful content before it has to be seen by staff. The platform stated a significant reduction in explicit and harmful content handled by safety staff over the last 12 months due to the use of its AI tools.
We believe it is crucial to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to limit contact with unsafe media as rapidly, which is why a extensive automated help is really helping us process content quickly.”
